Phenom Media is a sports media outlet founded by (then) 15 year old Cole Nevins, in December of 2019.
Phenom Media is a sports media outlet that enables passionate young minds from around the world to share their sports knowledge across an array of organized media platforms, while also preparing them for a career in the sports media industry by creating a professional-atmosphere throughout the company, and encouraging them to create a diverse range of content.
Phenom currently boasts an ultra-diverse team of over 100 contributors, ranging from age 13 to 20, collectively covering all the major sports across the world. In Phenom’s first year, over 180 kids published at least one piece of content. The contributors are able to choose what content they would like to create, as well as what topics they want to talk about in their content. In terms of the Phenom platforms, content is produced frequently on all the major social media platforms.
Social Media Content
The Phenom website publishes quality articles — ranging in length — allowing the writers to create an effective story to convey their thoughts. On the Instagram page, posts include featured quotes from the Phenom articles and podcasts, collaborative rankings, engaging debates, and instant news. All graphics are of professional-quality. The Twitter page promotes every single article published to the website along with a quote, as well as original + creative content like intriguing statistics, trending memes, polls and much more. In terms of video content, 15-60 second videos — consisting of quick takes and stories — are posted to TikTok, while longer form opinions and stories are posted to the YouTube page. All videos are well-produced and include details and elements to enhance the quality. Phenom also created a podcast network consisting of 9 different shows (one for each major sport), as opposed to one umbrella Phenom show. Over 50 Phenom contributors participate in the Podcast Network on a weekly-basis. The best segments from each show are re-distributed to other platforms in video-form following the shows.
The Story Behind Phenom
Phenom was inspired by ColeOnSports — a personal sports media platform — which Cole created at age 8 in August 2012. ColeOnSports grew from an individual sports blog website (coleonsports.com), to a platform on all the major social media platforms, including a podcast. After running his own platform for 7 years, Cole realized that passionate young sports minds — just like himself — were struggling to create their own quality content, and build a solid following on their own. This prompted Cole to start Phenom, giving those kids the special opportunity to work towards building a bigger collaborative platform, and allowing them to focus on creating quality content rather than worrying about a follower-count.
Are you interested in being a part of the Phenom team? E-mail firstname.lastname@example.org, or DM one of our social media pages for more information.